Company, Market, Product Planning
"Find your starting point"
New product and market efforts require new knowledge and approaches.
Spark and Kindling provides in-depth analysis of the competition,
target customer segments, and partnership opportunities. We
provide strategic marketing recommendations and alternatives
and work with the executive team to integrate those ideas
into a cohesive business planning framework.
Go-to-Market Programs, Launch Plans and Marketing Program
"Ready, Aim, Fire"
Spark and Kindling develops comprehensive marketing and business
plans in partnership with your executive team. We lead planning
workshops, identify strategic objectives and create practical
implementation plans factoring in market, technology and customer
dynamics. We manage and direct marketing and advertising programs
and teams. We lead the design and development efforts and
oversee the program and creative implementation to get you
into the market and meet your communication goals.
On-Going Executive Advisory Services
"Fan the flames"
All of our partners have built, managed and lead marketing organizations in some of the most well-known public and private Silicon Valley companies. On an interim or on-going basis, we can provide valuable insight and advice on new plans, new idea brainstorming, or marketing organization development.